Hey there! I'm Raph. I am currently a final year student at the Wee Kim Wee School of Communication and Information in Nanyang Technological University.
My interests lie in copywriting, photography and design and I would very much like to be doing something that integrates all that for a living one day.
Over the course of the past four years, I have crafted content of all sorts for a wide variety of purposes. Copy, design, editorials—be it for work or for school, I have truly been blessed in my pursuit of creative gigs.
So listed here on this site are my works over the years—my raphworks, if you may, because I believe that everything is a work in progress. ✎
Not.A.Dating.App (NADA) / August 2020 - Present
NADA is a revolutionary platform started in June 2020 by two co-founders jaded by modern dating culture, reverse engineering the dating process. I joined the team in August 2020 and currently helm all things related to the startup's Design and Social Media.
TBWA Singapore / January 2020 - June 2020
As a Content Intern, I made copy magic with leading brands such as Singapore Tourism Board, Singapore Airlines, Carlsberg, Standard Chartered Bank, Spotify and Grab.
I also had the privilege of being part of a small team that managed the agency's Instagram page.
Untamed Collective / June 2018 - August 2019
As a Copywriter, I was exposed to writing social media copy and planning campaigns for clients from a wide variety of industries such as F&B, interior design, beauty and eyewear.
RICE Consultancy / June 2018 - Present
As a Business & Branding Writer, I wrote informative business resource articles targeted at RICE Consultancy's existing and potential clients.
Glints / June 2018 - August 2018
As a Freelance Creative, I handled both writing and design tasks - from writing career-related articles for SEO, copywriting for a collaborative landing page with Scoot, to designing assets for articles.
Content.co / August 2017 - August 2018
As a Freelance Writer, I wrote articles and publicity materials for brands such as NTUC Income, Expedia, HomeDesignReno and Abbott.
honestbee / April 2017 - July 2017
As a Content Design Intern, I was afforded opportunities to craft content for the app, dabble my hands in brand marketing and even script a video for the company's 2nd year anniversary.
2017 - 2021
Wee Kim Wee School, Nanyang Technological University
Currently pursuing an advertising specialisation, I was also the Publicity Manager of the school committee from 2017 to 2018, responsible for churning out both physical and digital collaterals for school events.
2009 - 2014
River Valley High School
Part of the Integrated Programme. Took Literature, Linguistics, Economics and Mathematics at the A Levels.